Oswego Health has hired Jamie Leszczynski as its new senior director of communications to oversee the marketing and communications of the entire healthcare system.
“As Oswego Health continues to grow and enhance our services to Oswego County to meet the healthcare needs of its residents, timing could not have been more perfect to bring Jamie onboard,” said Executive Vice President and Chief Operating Officer Jeff Coakley. “Jamie has over 15 years of experience building and leading successful, communication programs to drive the strategic goals of companies throughout various industries. She has a deep passion to help businesses grow and reach their objectives through implementing innovative, strategic marketing programs. What’s even better is she is personally vested in this community and truly cares about the wellbeing of others. We are excited to have her as part of the Oswego Health family.”
In this new role, Leszczynski will develop, implement and evaluate the integrated strategic communication plan to advance Oswego Health’s identity and broaden awareness of its programs, priorities and accomplishments.
Leszczynski will write and edit all written and verbal communication for the health system internal and external communications and serve as the public information officer and manage all public relations activities.
Leszczynski holds a bachelor’s degree from SUNY Oswego. At the age of 25 she received the Oswego County’s Forty Under 40 award, organized by Oswego County Business Magazine, and then was recognized again at the age of 32 by BizEventz for its 40 Under 40 in Onondaga County. Leszczynski is also a graduate of Leadership Greater Syracuse, class of 2014.
Leszczynski is well rooted in the community and for almost a decade has served as chairwoman of the SAVE Central NY Charter (Suicide Awareness Voices of Education) to raise awareness surrounding mental health. She has also served as the president of Central New York’s Sales and Marketing Executives between 2014 and 2016. In her spare time she coaches Leprechaun League. Leszczynski has made Oswego her home and resides with her husband Mike, owner of Dynamic Automotive and Home Accessories, and their three children, Maddie, Tanner and Caden.
Immediately after receiving her degree at SUNY Oswego in 2004, Leszczynski began her career as the marketing manager for what was once Oswego County National Bank, where she served for three years.
Between 2006-2010 she worked for SUNY Oswego as associate director of annual giving. She was responsible for fundraising to specific segmentations, including all reunion giving, young alumni fundraising, parent giving and oversaw the management of the student telefund. Leszczynski also assisted with content development of major solicitation pieces, branding of the annual fund campaign and management of a portfolio of prospects.
For the past nine years, Leszczynski has spent the bulk of her career as the senior vice president for ABC Creative Group, a mid-size advertising agency in downtown Syracuse. There she served as the chief executive in charge of all account services, including oversight of the department that handled account management as well as media buying, social media management and public relations.
“I am proud to work for such an amazing organization and staple in this community,” Leszczynski said of her new job. “To have the opportunity to not only promote the skilled talent of our staff, but the opportunity to truly shape the healthcare system throughout the county is just an amazing opportunity.”